I've said it before and I'll say it again, building an email list filled with engaged subscribers is a vital aspect of any successful online business!
Unfortunately its overlooked because of the many other less permanent avenues for building your email list and community.
By capturing the attention of your website visitors and providing them with valuable content, you can turn them into loyal customers and advocates.
With my new website, I'm being more intentional about using my website as a community builder and a lead generator.
Let's explore various strategies I'll be using to attract quality email subscribers and leads through my website.
1. Engaging Blog Posts:
Blog posts are a fantastic tool for attracting and engaging your target audience!
In addition website copy, my copywriter is also helping me develop my Blog Content and SEO strategy.
By creating informative and valuable blog content, I can position myself as an authority in my industry and capture potential subscribers with little effort.
2. Irresistible Lead Magnets:
A lead magnet is a valuable free resource that you offer in exchange for a visitor's email address.
For over 1 year, I've been lowkey anti-lead magnets 😬.
Not because they're ineffective, but because I didn't want to get caught up on creating ebooks, checklists and workbooks that wouldn't attract the right subscribers.
Instead, I worked on attracting subscribers and leads with my content.
And it was a successful strategy!
Now, I'm ready to elevate my overall strategy and marketing funnel and I feel confident I can introduce lead magnets back into the mix starting with putting them on my website.
3. Effective Subscription Tactics:
To maximize my chances of converting website visitors into subscribers, I'll be implementing effective subscription tactics throughout your website like
My goal is for my website to be my business's home. The place where my content lives and where you can go to get what you need to move the needle in your own business.
And so far, I'm excited about the plans to bring it to life!
Got questions about using your website to generate leads and growing your community?
Reply to this email and I'll get back to you!
In the next email, I'll be taking you behind the scenes on my website build!
Chelsea
P.S. If you missed them, check out my past emails below detailing the process of bringing my new website to life!
Email Marketer Turned Web Designer
Welcome to the Girl, Hit Send! Newsletter where I send weekly tips to help you send the damn emails. My goal to take the fear and frustration out of making money with emails. Start building and nurturing your community using the newsletters and links below!
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